A QR code is a two-dimensional bar code that contains information that sends a person who uses it to a website that the creator intended for the user to be directed to. This is a quick way for people to learn more about a product, place, or thing. A person can scan a QR code with decoding software on some camera phones; this will interpret the code a direct them to the site. Business are placing these on posters, newspapers, magazines, and other forms of advertisement because if a user likes what they see they can gather more information by being directed to a site and become potential customers. To generate a QR code the creator can simply type in generate QR code in to a search engine and find a code generator. One site that generates codes is
kaywa.com . You can track QR codes you create on many sites that you generated them. There is a place on the website that will allow you to track your QR code. Every time a code is scanned it will log that and allow you to see how many times it was scanned to get a good idea of how useful it is and how many people are using them. I think QR codes would be bigger in the United States if they were more advertised, many people do not know what a QR code even is. I would place a QR code on my printed products and things such as business cards to link my customers to my website, because it will send them to a place where they could get more information about my services and allow them to view my work. Below is a QR code generated to direct a user to my current place of employment.
Sources:
net.educause.edu/ir/library/pdf/ELI7046.pdf
http://searchengineland.com/what-is-a-qr-code-and-why-do-you-need-one-27588
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